Happy Doodles logo

Creativity is a human need,
not a talent.

A creative wellbeing method for all ages and all settings

Happy Doodles is not art therapy. Not art class. It is something new: a structured, evidence-informed approach using doodling and mark-making to help people of all ages name, express and understand their emotions. All you need is paper, something to doodle with, and permission. Everyone belongs here.

Non-verbal first Non-clinical Process over product For all ages
1 in 5
children experience a mental health problem
1 in 4
adults experience mental illness each year in the UK
900k
people in the UK living with dementia
1 in 4
mothers experience a perinatal mental health difficulty

Happy Doodles in action

Real sessions, real people

Jodie presenting Happy Doodles
Jodie presenting Happy Doodles, with her daughter's artwork on screen
Emotion character artwork from a pilot session
Emotion characters, participant artwork from a pilot session

What we do

How Happy Doodles works

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Doodle first, talk later

Everyone arrives and immediately doodles. No instructions, no talking required. The mark-making is the entry point.

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Emotion characters

Feelings are externalised through characters, giving emotions a face, a name and a story that can be explored safely.

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Emotional vocabulary

Through structured prompts, participants expand the language they have for their inner world, at their own pace.

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Regulation tools

Each person builds their own personal toolkit of values, strategies and strengths they can carry beyond sessions.

The method

The 6-stage Happy Doodles journey

01
Explore
What emotions are
02
Express
Create characters
03
Understand
Where emotions live
04
Structure
Build stories
05
Refine
Emotional language
06
Reflect
Personal insight and tools

Who it's for

Happy Doodles is for everyone

The method is designed to be adapted across settings, ages and communities. Wherever people struggle to put feelings into words, doodling opens a door.

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Children in schools

A six-week PSHE-aligned programme fitting within existing school time. Suitable for primary aged children in any classroom setting.

1 in 5 children affected
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Home-educated children

Low-pressure, accessible mark-making with no specialist equipment. A natural fit for home-educated children, many of whom are neurodivergent.

80,000+ home-educated in England
๐Ÿง 

Neurodivergent people

Non-verbal first, sensory-friendly and low-pressure by design. Created by a neurodivergent founder who understands these needs from lived experience.

1 in 7 people are neurodivergent
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Perinatal mothers

Accessible wellbeing support for new and expectant mothers. Vital in areas like Hull, where the nearest inpatient Mother and Baby Unit is in Leeds.

1 in 4 mothers affected
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Adults and young people

Adapted sessions for adults experiencing anxiety, depression or emotional dysregulation. A non-clinical complement to overstretched IAPT and CAMHS services.

1 in 4 adults each year
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Community wellbeing groups

Pop-up sessions for food banks, community hubs, family centres and libraries. Designed to require nothing from participants but their presence.

Free and accessible to all
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Care homes and elderly residents

Creativity and mark-making support memory, stimulate communication and reduce isolation. Arts activity improves wellbeing across 8 key domains for older adults.

900k people living with dementia
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NHS and health settings

A non-clinical creative health tool for mental health teams, occupational therapists and community health workers, complementing clinical care, not replacing it.

91 week wait for adult ADHD in Hull

Happy Doodles does not require prior art experience, clinical referral, specialist equipment or financial outlay from participants.
All you need is paper, something to doodle with, and permission.

My Doodle Book cover

Coming soon

My Doodle Book

A children's activity book designed to sit alongside the Happy Doodles programme, giving every child their own space to explore, express and understand their emotions through doodling. Low pressure, no right answers, just marks on a page.

In development 2026
JS

About the founder

Jodie Smith

Jodie is a professional illustrator, creative facilitator and founder of Happy Doodles. She built this method from lived experience as a mother who used doodling to regulate her own emotions through postpartum psychosis, bipolar disorder and neurodivergence. Happy Doodles was born at the kitchen table, side by side with her daughter. It is now being piloted in primary schools in Hull and developed as a structured, licensable wellbeing programme for all ages.

Get in touch

Let's work together

Interested in piloting Happy Doodles, partnering with us, or finding out more?

Jodie Smith, Founder of Happy Doodles
Based in Hull, Yorkshire and the Humber